'Wear Wool, Not Waste' is Famous Campaign's Ad of The Day

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September 24, 2024
'Wear Wool, Not Waste' is Famous Campaign's Ad of The Day

Woolmark envisions fast fashion’s zombie apocalypse - Famous Campaigns

Our film for The Woolmark Company's 'Wear Wool, Not Waste' is Famous Campaigns' Ad of the Day.

An excerpt from the article:

Built on this uneasy idea that every synthetic garment ever made still exists in some form, the campaign centres around a 60-second film showing people rushing to escape a zombie invasion of the old synthetic clothes that still haunt our planet to this day.

The full article can be read here.

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Watch 'Wear Wool, Not Waste' here.